After failing to secure a recording contract with Buddah Records, the Kasenetz-Katz production team-sponsored band
Crazy Elephant found a home with Bell Records and released a self-titled album. This Rock in Beat release is a straight reissue of that lone album from the band originally released in 1969 and includes one bonus track. The album contains mainly original compositions by band members and Kasenetz and Katz together with an odd psychedelic R&B cover of
Otis Redding's "Respect" and the very strange heavy version of the
Leonard Bernstein song "Somewhere." While the music on this album does have a bubblegum feel to it, the entire album is more overtly psychedelic with swirling organ, fuzz guitars, and even horns, in the style of a less heavy
Vanilla Fudge or
Rare Earth.
Crazy Elephant did manage to produce a hit single in 1969 with the song "Gimme, Gimme Good Lovin'" that featured vocals by
Robert Spencer, former lead vocalist from the '50s band
the Cadillacs.